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Up-market decoration : The Skinsleever® solution, sleeves become skin

The lack of interest in traditional products is a confirmed factor of the spirits segment: today’s consumers want modernity. Corporate brands are developing a trendy image, redesigning their bottles with the assistance of creators and playing with formats to win over young adults. To help them make the most of this wave of modernity, the Sleever® has become a major component of alcohol brands’ marketing strategy. A distinctive shape, attractive special effects and a variety of surface finishings that invite the hand to reach out and touch the product.
The latest development in the Sleever® collection, the Skinsleever® by Sleever International® brings a new sensorial dimension to the sleeve universe: touch.