Borrasca x Sleever®: a double win at the FlexoStars 2025

Two Gold FlexoStars for an outstanding premium packaging

🥇 Borrasca x Sleever® delivered a remarkable performance at the FlexoStars 2025, organized by ATF Flexo in Reims.

At this flagship ceremony celebrating excellence in flexographic printing, the premium Borrasca cuvée packaging received double recognition, honoring both the client’s creative vision and Sleever®’s technical expertise.

This recognition highlights an ambitious packaging project that combines innovation, aesthetics, and industrial performance.

Recognition for the brand… and for Sleever®’s technical expertise

During the ATF Flexo 2025 ceremony, the Borrasca cuvée sleeve received two Gold FlexoStars across two major categories.

🏆 Shrink Films Category

• Gold FlexoStar for the Borrasca sleeve, rewarding excellence in client-side packaging
• Gold FlexoStar for Sleever®’s photogravure team, recognizing technical mastery and execution quality

🎨 Artistic Jury Award

• Gold FlexoStar for the sleeve label’s aesthetics
• Gold FlexoStar for Sleever®’s photogravure team, once again highlighting the precision and creativity of the work delivered

As a result, this double distinction illustrates Sleever®’s ability to operate across the entire value chain, from creative concept to photogravure, with a consistently high level of excellence.

A packaging project powered by cutting-edge technologies

This award-winning project is built on end-to-end mastered technology, serving a high-impact premium packaging solution.

More specifically, the Borrasca sleeve relies on a bold combination of Sleever®’s exclusive technologies:

• IceClub®, for a frosted, distinctive visual effect
• Skinsense®, delivering premium texture and tactile experience
• MetalFest®, providing high-impact metallic finishes
  

This technological synergy enables the creation of packaging that is both visually striking and highly performant, perfectly aligned with international market requirements.

Creativity, industrial performance, and environmental commitment

Moreover, this project fully embodies Sleever®’s vision:
to design sustainable, innovative, and desirable packaging, without compromising industrial performance.

The Borrasca packaging illustrates:

• a strong creative approach serving brand identity
  
• industrial excellence, mastered by Sleever® teams
• an environmental commitment, integrated from the design stage
  

In short, a concrete demonstration of Sleever®’s ability to support visionary brands like Borrasca in their most ambitious projects.

A collective recognition

Sleever® extends its thanks to ATF Flexo for this distinction, and a big congratulations to the Studio & Production teams, whose expertise and commitment made this success possible.

These FlexoStars 2025 confirm Sleever®’s position as a key player in premium and innovative packaging, delivering high value-added projects.

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