MATTVELVET® : Matte Tactile Shrink Sleeves for Beauty Packaging

In a sector where sensory experience, visual differentiation, and responsible commitment are essential, MattVelvet® offers a unique solution. It combines premium aesthetics, innovative touch, and eco-design to support cosmetic brands in enhancing their packaging and transitioning to more sustainable solutions.

A "paper-like" effect with a matte, luxurious finish

A soft and velvety touch

An opacity that allows the use of recycled or reused materials

Up to 50% PCR recycled material

A unique aesthetic and sensory packaging

MattVelvet® redefines the visual and tactile experience of packaging with its exclusive “paper-like” effect and soft, luxurious matte finish. Its velvety touch creates a true sensory connection with the consumer, enhancing the product’s perceived value.

As a premium signature, MattVelvet® offers endless visual and tactile possibilities with 360° labeling decoration suited to all container shapes. It also ensures optimal flexibility for limited editions and late-stage differentiation in production.

MattVelvet premium matte tactile shrink sleeve for beauty packaging

Matte Tactile Shrink Sleeves for Beauty Packaging with the MattVelvet for a smooth paper-like tactile effect

Eco-designed for a reduced impact

Designed with a sustainable approach, MattVelvet® contains 50% post-consumer recycled (PCR) material certified by RecyClass. Free from adhesives, it is easily removable, making sorting and recycling simpler.

Its excellent opacity also enables the use of recycled or reused materials for containers, while maintaining the premium look of the decoration. MattVelvet® thus combines visual performance with environmental commitment, supporting brands in their transition to more responsible packaging.