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Home An exceptional vintage sleeve and a success story once again rewarded
An exceptional vintage sleeve and a success story once again rewarded
After the two previous award-winning editions, it’s now the turn of the 3rd exceptional vintage Cousu Main, “Origamix,” imagined by William Arlotti for the Cave de Turckheim, to be honored with multiple awards at the Flexostars – ATF Flexo ceremony.
Since its creation, Sleever has accompanied the growing success of this vintage and its 3 editions, with labels inspired by the “haute couture”, precious patterns, intense colors adorned with metallic effects, and enhanced reliefs, thanks to the Skinsense® product for unique and sensory creations.
“We wanted to create a recurring event, hence the idea of drawing inspiration from the world of fashion and its annual collections,” explained Corine Vonarx, Marketing Manager of Cave de Turckheim.The graphic realization of this project was entrusted to the stylist William Arlotti of the House-Off agency. “Breaking the codes without losing the identity of Alsace and the winery translated into the facelift of the Alsace woman character with her typical headdress but in a modern, chic, and glamorous version.
Sleever managed to exactly translate my drawing with all its nuances, starting with the 3D effect in the ribbon of the headdress. Between the initial sketch and the final result, the studio really succeeded in translating my idea. We were speaking the same language!” explained William Arlotti.This triple recognition once again applauds the collaboration between Cave de Turckheim, William Arlotti, and Sleever, and the alliance of creativity, innovation, and expertise in the service of emotions.
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