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MATTBLACK® : A deep, intense matte black for a timeless, modern effect.
In a market where heritage, visual excellence and differentiation are essential, wine and spirits brands must combine authenticity, innovation and sustainability. Packaging has become a true lever for expression and added value, capable of captivating consumers both on shelves and in cellars, while meeting new environmental standards. In this context, premium packaging plays a strategic role in asserting brand identity, enhancing the product, and meeting the expectations of consumers seeking meaning and distinction.
An intense matte black finish
Premium Appeal for your bottles
An adhesive-free, detachable shrink sleeve
An opacity that enables the use of recycled or reused materials
A sensory finish to highlight your bottles.
MattBlack® reinvents bottle decoration with a deep matte black finish that is both understated and strikingly graphic. Inspired by the codes of contemporary luxury, this shrink sleeve gives the bottle a raw yet sophisticated elegance. A powerful tool for enhancing shelf and cellar appeal, it can be enriched with a variety of sensory effects — textured patterns, tactile finishes, matte/gloss contrasts — to create unique, immersive, and memorable designs.
Thanks to its 360° labeling application, it adapts to all bottle shapes and enables late-stage differentiation, offering maximum flexibility for managing your series, limited editions, or special cuvées.
An eco-designed solution, built for circularity
MattBlack® combines visual performance with eco-design. Its adhesive-free labeling is easily removable, supporting container recycling. Its opacity also allows the use of recycled or reused materials without compromising aesthetics.
A solution designed to combine reduced environmental impact with high-quality standards, aligned with the evolving expectations of the wine and spirits industry.
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